Progymnasmata: rhetorical situation. Conditions for debate are set up.
Sophism: people trained to debate, teach, learn what to say.
Socrates: knowledge is inherent.
3 Types of Rhetoric: In classical rhetoric, oratory was divided into 3 branches or kinds of causes.
1. Judicial
2. Deliberative
4. Epideictic
1492: Gutenberg: Printing press
"Ancient Rhetorics"
Aristotle: Poetics
-codify rules of arguing, debate, ...
Augustine: Polytheist: wrote a lot about christianity.
Descartes
The Rhetorical Triangle: all three link, and story goes on in middle.
Audience
Purpose Occasion
Superadressee:
Purpose = Occasion
Cisero: original discusser to talk of 5 cannons of rhetoric:
1. Invention
2. Arrangement
3. Style
4. Memory
5. Delivery
3 Appeals:
1. Ethos: Credibility
2. Pathos: Overly emotional
3. Logos: Reason
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